This page focuses on unpaid Instagram activity. It shows reach (how many people saw posts), likes, comments, and the top posts by performance. It provides a quick view of how well the content connected with your audience on Instagram and which posts stood out. While Instagram may not directly generate many leads, it supports brand awareness and trust over time.
Last Month's Instagram Performance
Impressions: The total number of times your Instagram posts were shown on screens during the month (one person can generate multiple impressions).
Reach: The number of unique people who saw your posts during the month (each person counted once).
Likes: How many times people tapped the like button on your posts during the month.
Comments: The number of comments left on your posts during the month.
Profile Visits: How many times people visited your Instagram profile from your content during the month.
Highest Reach Posts
Image: The thumbnail or visual for the post being listed.
Caption: The text that accompanied the post (used here to identify the post).
Reach: How many unique people saw that specific post.
Likes: How many likes that specific post received.